Farha Roofing
Roofing contractor for residential and commercial buildings
I planned the monthly content calendar for Farha Roofing, working with the ads specialist and graphic design team at Hexcode Marketing to increase the focus on organic social engagement.
Educational Positioning
Reaching Commercial Audience
Proof is in the Pudding
I created "Over Your Head", a series of short-form content featuring company employees talking about common homebuyers' constraints as they dealt with roof-related concerns.
At Farha, the work speaks for itself. LinkedIn allowed the company to increase awareness among facility managers and institutions.
This also helped Farha stand proud about the work they did with small and large clients, reinforcing the branding that "Farha does it all."
Facebook is Farha's best-performing platform based on web traffic and engagement. Posting organic customer reviews from Google shows the level of care that project managers can and will provide to future clients throughout their customer journey.
Monthly Consistant performance
Follower Growth
12
Reach
1,050
Impressions
5,814
Link Clicks
933
Engagement
Rate
19.49%
Follower Growth
16
Reach
4,438
Impressions
9,088
Link Clicks
4,503
Engagement
Rate
9.47%
Follower Growth
16
Reach
180
Impressions
2,312
Link Clicks
162
Engagement
Rate